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News & Events



Generika Drugstore recently conducted its 6th Actimed Suppliers’ Summit held at the SM MegaTrade Hall. The conference focused on the plans and programs that will kick off this year, where both Generika and its suppliers can collaborate to enhance operational and supply chain efficiencies that will benefit the customers.

A number of suppliers were also recognized with “Suppliers Excellence Awards 2016” for their outstanding partnerships with Generika Drugstore namely:


Best in Service Level Performance


3rd Place: Pryce Pharmaceuticals, Inc.

2nd Place: Sydenham Pharmaceutical Inc.

1st Place: Natwide Distribution Inc.



3rd Place: Pascual Consumer Healthcare Corporation

2nd Place: Integrated Marketing & Distribution Services Corporation

1st Place: United Laboratories Inc.



3rd Place: Philippines Spring Water Resources Inc.

2nd Place: Glorious Industrial & Development Corporation

1st Place: SR Foods Philippines



3rd Place: J. Chemie Laboratories, Inc.

2nd Place: JR & R Distributor Inc.

1st Place: International Pharmaceuticals Incorporated



3rd Place: Philippine Blue Cross Biotech Corp.

2nd Place: Airlife International Corporation

1st Place: CED Medical & Pharmaceutical Product


Best in Marketing Support

GENERIC MEDICINE CATEGORY – Pasteur Pharmaceuticals Inc.

BRANDED MEDICINE CATEGORY – Pascual Consumer Healthcare Corporation

CONSUMER GOODS CATEGORY – Glorious Industrial & Development Corp.

MEDICAL SUPPLIES CATEGORY – Airlife International Corporation


Top Distributor & Top Manufacturer for 2015 (Special Awards)

TOP DISTRIBUTOR FOR 2015 – Ambica International Trading Corporation

TOP MANUFACTURER FOR 2015 – Lloyds Laboratories Inc.


Congratulations to all the winners!

Generika's Brand Refresh


A night of 'spacetacular' performances and surprises as Generika launches a 'Reloaded' identity that is bigger, bolder and stronger! Held at the scenic Taal Vista Hotel, Tagaytay City and hosted by DJ Dela Mar of Rx 93.1 and Andrei Felix of CNN Philippines and Abs-cbn Sports, the event’s theme is “Power of the Past – Force of the Future”, which highlighted Generika’s turning point for the pharmaceutical retail business from its early years (Power of the Past) up to Generika and Ayala Corporation’s recent partnership (Force of the Future).

Boy Abunda, Generika’s brand ambassador, graced the said event while Leah Patricio of the Voice Philippines entertained the attendees with her powerful vocals!

This is definitely a night to remember for employees, franchisees and guests.

Generika joins Sinulog festival

Generika Drugstore, one of the sponsors during the Sinulog Festival in Cebu, was able to participate in the many activities of the said festival.

One of the highlights of Generika’s participation is when Tribu Generika danced during the Sinulog street dance. They performed gracefully the homage dance following the theme of strengthening the values to the young.

Prior to the Sinulog event, Generika also took part in a medical mission held at the Compania Maritima Grounds, Cebu City.

During the medical mission, maintenance medicines and medicines for common illnesses such as cough, colds, fever and vitamins were given out to 260 patients with Generika giveaway items distributed on the side.

Volunteers from various Generika stores and Generika team in Visayas Regional Office were present accompanied with four volunteer physicians manning the said event.